Existing technology and forms of communication can play an important role in your overall communication strategy. I’m encouraging you to keep using something – just in a kinda different way. SMS is still the most widely used messaging platform and is a native form of communication for a huge range of consumers. Your clients and customers already …
You’ve probably sent a few text messages. Maybe jumped onto that Facebook chat group that blew up overnight and sent off a quick response. You’ve most likely sent an email, answered a phone call, or perhaps even engaged in that most old-fashioned of communication methods: face-to-face conversation. The way we communicate has exploded as …
The way we connect and interact with our customers and clients, both potential and existing, continues to undergo radical changes as social media platforms shape consumer habits on many levels. Brand trust and integrity has extended beyond the ‘four wall’ experience, and now our ability to build ongoing relationships with our customers requires a deeper …
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