Is anyone else experiencing that mid-year haze? Particularly in 2020, the start of the year feels like a lifetime ago. As we make our way to the end of July, now’s a great time to take stock of how your workflows and your routines are either working for you, or how they could be strengthened. …
Remember the sounds of an incoming fax? Prevalent in office set dressings in 90s movies and a daily tool in the business operations of companies around the globes, the fax machine played a powerful role in the workflows of many industries and operations for decades. Dominating as the easiest way to get documents, at …
What does an automated fax machine alternative look like? Read More »
Marketing goes far beyond the simple act of letting the world know you’ve got a product or service for sale. Particularly in 2020, when, as consumers, we’re overwhelmed by branded messaging across every medium and touchpoint in our digital worlds, successful marketing is becoming more and more about the creation, communication and delivery of value. …
Time-saving automation hacks for marketing teams Read More »
Figuring out the world of sales and marketing automation for small business is no small feat. A space that can offer great potential to businesses of all scales, it’s also an area where it’s easy to feel overwhelmed with information, tool recommendations, systems and workflows, and heated Google reviews from software to software. Business automation …
3 keys to building a sales and marketing automation strategy Read More »
We’re suckers for productivity clickbait. Articles proclaiming productivity hacks, workflow techniques,and five-step-programs whet our curiosity time and time again. With the same 24 hours in the day as the next guy, it’s easy to fall into the trap of believing that there’s a ‘secret’ you may be missing out on when it comes to squeezing …
Show distractions the door. Focus on what matters Read More »
This is the first in a two-part series focused on the ABCs of sales and marketing automation. Take a look at the introduction here. Hopefully, you kept that list handy I mentioned in my last post, noting down manual activities related to your sales and marketing functionality which you’re finding yourself repeating on a regular basis. …
The ABCs of sales and marketing automation (Part Two). Read More »
Jump back a post if you’re yet to read part one of our introduction to sales and marketing automation. Once you’ve found a great CRM you can trust wholeheartedly with your customer’s data, and you’ve considered what can be integrated to drive data input in and out of that CRM, it’s time to ramp up to …
The ABCs of sales and marketing automation (Part Two). Read More »
There’s really no business activity automation can’t improve. As an automation expert, there’s nothing more satisfying for me than the change people experience when automation’s working hand-in-hand with their daily efforts, bringing about results that are greater than the sum of its parts. Automation’s about working smarter, not harder, and when it comes to combining your sales …
The ABCs of sales and marketing automation (a primer) Read More »
